Fashion

“I never felt beautiful”: Lady Gaga launched her own beauty brand

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Yesterday we wrote that Lady Gaga plans to launch her own cosmetics brand, Haus Beauty, and today it has become known that Ate My Heart Inc.’s singer’s company. opens the trademark Haus Laboratories. Beauty-brand will produce creams, lipsticks, perfumes, nail polishes, eye shadows and other care products.

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HAUS LABORATORIES, we say yourself. @ladygaga

A post shared by HAUS LABORATORIES (@hauslabs) on Jul 9, 2019 at 10:58 am PDT

The first line of gloss and lipstick for lips of different shades will be available for pre-order from July 15, and in September you will be able to buy products on Amazon. Sales will begin simultaneously in 9 countries, including the United States, France and Germany. The first product that goes on sale will be a palette for lips, eyes and cheekbones worth 49 dollars. It will be released in 6 shades.

Movie-teaser brand has already appeared on the page of Lady Gaga in Instagram. In it, the singer poses in front of the lens along with the girls in shiny clothes.

“The last thing the world needs is another cosmetic brand. It is said that beauty is in the eye of the beholder. But we at Haus Laboratories say that beauty is how you see yourself, ”the video says.

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HAUS LABORATORIES PRE-ORDER AVAILABLE 7/15 @HAUSLABS #BATTLEFORYOURLIFE MUSIC BY LADY GAGA, @ BLOODPOP®, @TCHAMI, & @BOYSNOIZE

A post shared by Lady Gaga (@ladygaga) on Jul 9, 2019 at 11:06 am PDT

The singer also published a post in which she spoke about her attitude to beauty and attractiveness.

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When I was young, I never felt beautiful. I have been struggling to discover the power of makeup. It was a woman who was a woman. It is a way for my mother to become true. It was then that I invented Lady Gaga. I am the one who wanted to be. Sometimes beauty doesn't come naturally from within. But I’m not so grateful. I have come to accept myself and transform. I was just weird. Love, Lady Gaga

A post shared by Lady Gaga (@ladygaga) on Jul 9, 2019 at 12:01 pm PDT

“When I was young, I never felt beautiful. And when I struggled to find the inner and outer beauty in me, I felt the power of makeup. I remember how mom put on her makeup every morning, bathing in the radiance of her strength to show her face to the hardworking woman as she was. Then I started experimenting with cosmetics in order to make my dreams of becoming as strong as my mother come true. That's when I came up with Lady Gaga. I found a superhero inside me, looking in the mirror and seeing who I want to be. Sometimes beauty does not come from within. But I am so grateful that the makeup inspired me to a courage that I didn’t even know. I came to the conclusion that I discovered my beauty, possessing the ability to reinvent myself and transform. Many people think that I am strange, but in fact I was just born that way. With love, Lady Gaga "

See also:

Without retouching: Lady Gaga shot to advertise her cosmetic brand

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Ashley D. Moody

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My name is Ashley D. Moody (can be Ashley and can be on “you”), I’m 32 years old, I’m from St. Petersburg, I’m a journalist by training.

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